Here are three things to consider if your home just won’t sell.
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“Why isn’t my home selling?” As our market shifts, more people have been asking me this question. There are three main factors you can control that determine whether or not your home will sell: condition, marketing, and price. Today I’ll cover what you can do to make sure each one of these variables is as good as they can be.
1. Condition. This is more than just how nice your home is; it’s how people perceive it. For this reason, professional photos are crucial. An easy way to beef up your condition is to touch up your landscaping. This will give buyers a good first impression of your property, and it won’t cost much time or money.
2. Marketing. You need to get as many eyes on your home as possible, so who you work with matters. If you’d like to learn more about what I can do to market your home, just reach out; I’d love to speak with you.
3. Price. If your condition is as good as it can be, and you have a great team marketing your property, but it still won’t sell, your price is probably too high. Your goal should be to find a sweet spot. One common strategy is to price your home a little under market value. This will attract competition among buyers and drive the price up naturally.
If you have questions about this topic or anything else, please call or email me. I look forward to hearing from you.